# Familiar

> Familiar is the AI coworker that brings your hotel's guests back. It works your whole guest base to drive repeat, direct revenue — finding the opportunities, running the work across every channel, and proving the results. EU-hosted and GDPR-compliant.

## About

Familiar is a proactive AI agent built for hotels and hospitality groups. It connects to your PMS (Mews, Opera, Misterbooking), unifies guest data, and acts on it — segmenting guests, running campaigns and multi-step journeys across email, SMS, and WhatsApp, collecting feedback, and surfacing the next best revenue move.

## Product

- [Agent](https://www.familiarhq.com/features/agent): A proactive AI agent that finds revenue opportunities, runs the work across every channel, and proves the results — built from specialized agents you drop into any journey
- [Journeys](https://www.familiarhq.com/features/journeys): Multi-step automation triggered by real guest behavior, running on live PMS data
- [Audiences](https://www.familiarhq.com/features/audiences): Dynamic guest segments that build themselves from booking data, stay history, and engagement signals
- [Campaigns](https://www.familiarhq.com/features/campaigns): Email, SMS, and WhatsApp campaigns, drafted and personalized with AI translation
- [Surveys](https://www.familiarhq.com/features/surveys): Guest feedback collection with AI sentiment analysis and conditional logic

## Solutions

- [Independent Hotels](https://www.familiarhq.com/solutions/independent-hotels): Connect your PMS and start in minutes
- [Hotel Groups](https://www.familiarhq.com/solutions/hotel-groups): One agent for every property, managed centrally
- [Hospitality Agencies](https://www.familiarhq.com/solutions/hospitality-agencies): Run marketing for every hotel client from one place, with per-client data isolation

## Pricing

Simple, flat pricing that scales with your portfolio. Billed annually. 2-week free trial, no credit card required.

- **Core**: €349/month. Up to 50 rooms, 1 property, PMS integration, email, pay-as-you-go AI credits, standard support and onboarding.
- **Growth**: €899/month. 50–250 rooms across up to 5 properties, all channels and integrations, 10,000 AI credits/month, priority support, personalized onboarding. Most popular.
- **Enterprise**: Custom pricing. Unlimited rooms and properties, 50,000 AI credits/month, dedicated CSM, migration service, SSO & SCIM, property groups.

No per-guest fees. Data is always yours.

## Resources

- [Pricing](https://www.familiarhq.com/pricing): Full pricing details and feature comparison
- [Blog](https://www.familiarhq.com/blog): Product updates and hospitality marketing insights
- [Manifesto](https://www.familiarhq.com/manifesto): Why we built Familiar
- [Documentation](https://www.familiarhq.com/docs): Guides and API reference