CAMPAIGNS
Messages your guests actually open
Describe the campaign you want. Familiar drafts it on-brand, personalizes every message with live guest data, and sends it to exactly the right guests.
Every message, done for you
From first draft to final send, Familiar handles the busywork so every message is on-brand, personal, and perfectly timed.
[01] Omnichannel
Email, SMS, and WhatsApp — all in one place
Reach guests on email, SMS, and WhatsApp, all from one place. Every channel pulls from the same guest profiles and audience segments, so your messaging stays consistent without switching tools.
Learn more
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€250 €130 per night
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€365 €190 per night
Book nowBuilt for performance
Every campaign is backed by AI, personalization, analytics, and built-in compliance, so your team can focus on the message, not the mechanics.
Every message feels personal
Merge tags pull each guest's name, room, dates, and past spend into every message. Each recipient sees content that reads like it was written just for them.
AI translation & smart timing
Translate a campaign into any language in one click, and let AI pick the best send time for each guest, so Tokyo and Paris both get it at the right moment.
Select Language
Revenue you can attribute
Track opens, clicks, and the bookings each campaign drives. See exactly how much revenue your email, SMS, and WhatsApp messages are bringing in.
Consent built in
Every message respects guest preferences: opt-ins tracked per channel, automatic unsubscribe links, and a clean sending reputation. GDPR compliant by default.
Marketing preferences
Your current subscriptions:
You will continue to receive important emails related to your stays
Please note that you will continue to receive important emails related to your stays, such as booking confirmations.
Every message feels personal
Merge tags pull each guest's name, room, dates, and past spend into every message. Each recipient sees content that reads like it was written just for them.
AI translation & smart timing
Translate a campaign into any language in one click, and let AI pick the best send time for each guest, so Tokyo and Paris both get it at the right moment.
Select Language
Revenue you can attribute
Track opens, clicks, and the bookings each campaign drives. See exactly how much revenue your email, SMS, and WhatsApp messages are bringing in.
Consent built in
Every message respects guest preferences: opt-ins tracked per channel, automatic unsubscribe links, and a clean sending reputation. GDPR compliant by default.
Marketing preferences
Your current subscriptions:
You will continue to receive important emails related to your stays
Please note that you will continue to receive important emails related to your stays, such as booking confirmations.
[03] Importer
Bring your own templates
Import any HTML email template and it becomes fully editable inside Familiar. Your team keeps the designs they've already invested in, with no rebuilding from scratch. Drag, drop, and customize just like any native template.
Learn moreDrag and drop your files
to start the import
Start with proven campaigns
Choose from email templates designed for hospitality. Each one comes with optimized copy, responsive layouts, and merge tags. Just add your branding and send.
Monthly newsletter
Share property news, upcoming events, and seasonal highlights with your full guest database.
Special offer
Promote a limited-time rate, package deal, or last-minute availability to drive bookings.
Event announcement
Invite guests to wine tastings, cooking classes, spa openings, or seasonal celebrations.
Pre-arrival upsell
Offer room upgrades, spa packages, or dining reservations before guests check in.
Review request
Ask satisfied guests to leave a review on Google or TripAdvisor after their stay.
Win-back
Re-engage past guests who haven’t returned with a personalized offer or what’s new.
Early bird
Reward loyal guests with early access to peak-season rates or new property openings.
Loyalty program
Announce tier upgrades, reward points, or exclusive member benefits to your repeat guests.
Monthly newsletter
Share property news, upcoming events, and seasonal highlights with your full guest database.
Special offer
Promote a limited-time rate, package deal, or last-minute availability to drive bookings.
Event announcement
Invite guests to wine tastings, cooking classes, spa openings, or seasonal celebrations.
Pre-arrival upsell
Offer room upgrades, spa packages, or dining reservations before guests check in.
Review request
Ask satisfied guests to leave a review on Google or TripAdvisor after their stay.
Win-back
Re-engage past guests who haven’t returned with a personalized offer or what’s new.
Early bird
Reward loyal guests with early access to peak-season rates or new property openings.
Loyalty program
Announce tier upgrades, reward points, or exclusive member benefits to your repeat guests.
