SURVEYS
Capture feedback that drives action
Stop guessing what guests think. Build surveys in minutes, send them at the perfect moment, and turn every response into a profile insight or an automated follow-up.
CAPABILITIES
Built for hospitality, down to every detail
From multilingual support to AI-powered insights, every feature is designed to help you collect better feedback and act on it faster.
AI sentiment analysis
Hundreds of responses, one clear picture. AI reads every answer, detects sentiment, and surfaces what matters — so you act on trends, not gut feelings.
Wi-Fi satisfaction in Sept is 23% lower than same time LY
Learn more
What are the main improvements surfaced by our post-stay survey?
Based on the latest responses, breakfast variety has degraded and check-in speed slowed down compared to last semester.
Any quick wins?
Yes, business travelers have been critical of Wi-Fi reliability and workspace comfort.
Recommendation
Prioritize Wi-Fi upgrades on business floors — 34% of negative feedback from corporate guests mentions connectivity.
Multilingual
Guests answer in their language, not yours. Publish once and Familiar translates your survey automatically — no duplicates, no manual work.
Select Language
Always on-brand
Colors, fonts, logos, cover images — customize every detail so each survey feels like a natural extension of your property. Guests see your brand, not a generic form builder.
About your stay
Would you recommend us?
About your stay
Would you recommend us?
About your stay
Would you recommend us?
Conditional logic
Ask smarter, not longer. Show or hide questions based on previous answers so every guest gets a short, relevant experience.
Trigger scenarios
A low score can trigger an apology from the manager. A high score can request a Google review. Responses flow straight into your automation engine.
Audience segmentation
Filter guests by what they actually said. Build audiences from NPS scores, ratings, and open-ended feedback — then target them with precision.
AI sentiment analysis
Hundreds of responses, one clear picture. AI reads every answer, detects sentiment, and surfaces what matters — so you act on trends, not gut feelings.
Wi-Fi satisfaction in Sept is 23% lower than same time LY
Learn more
What are the main improvements surfaced by our post-stay survey?
Based on the latest responses, breakfast variety has degraded and check-in speed slowed down compared to last semester.
Any quick wins?
Yes, business travelers have been critical of Wi-Fi reliability and workspace comfort.
Recommendation
Prioritize Wi-Fi upgrades on business floors — 34% of negative feedback from corporate guests mentions connectivity.
Multilingual
Guests answer in their language, not yours. Publish once and Familiar translates your survey automatically — no duplicates, no manual work.
Select Language
Always on-brand
Colors, fonts, logos, cover images — customize every detail so each survey feels like a natural extension of your property. Guests see your brand, not a generic form builder.
About your stay
Would you recommend us?
About your stay
Would you recommend us?
About your stay
Would you recommend us?
Trigger scenarios
A low score can trigger an apology from the manager. A high score can request a Google review. Responses flow straight into your automation engine.
Audience segmentation
Filter guests by what they actually said. Build audiences from NPS scores, ratings, and open-ended feedback — then target them with precision.
Conditional logic
Ask smarter, not longer. Show or hide questions based on previous answers so every guest gets a short, relevant experience.
TEMPLATES
Start with a little help
Choose from ready-made survey templates designed for hospitality. Customize the questions, add your branding, and publish in minutes.
Post-stay satisfaction
NPS score + open-ended feedback collected 24 hours after check-out.
Spa feedback
Rate the spa experience with follow-up for low scores.
Pre-arrival preferences
Collect room, pillow, and dietary preferences before check-in.
Restaurant
Quick 3-question survey sent after a restaurant reservation.
Check-in experience
Measure first impressions within hours of arrival.
Event feedback
Gather attendee impressions after conferences and events.
Loyalty program
Evaluate member satisfaction and uncover ways to increase retention.
Concierge quality
Rate the helpfulness of concierge recommendations and bookings.
Post-stay satisfaction
NPS score + open-ended feedback collected 24 hours after check-out.
Spa feedback
Rate the spa experience with follow-up for low scores.
Pre-arrival preferences
Collect room, pillow, and dietary preferences before check-in.
Restaurant
Quick 3-question survey sent after a restaurant reservation.
Check-in experience
Measure first impressions within hours of arrival.
Event feedback
Gather attendee impressions after conferences and events.
Loyalty program
Evaluate member satisfaction and uncover ways to increase retention.
Concierge quality
Rate the helpfulness of concierge recommendations and bookings.