Pricing

Transparent pricing

Simple, transparent pricing that scales with your portfolio. Talk to our team to map a plan to your business.

Core

Everything one property needs to get going.

€349

Per month, billed annually

  • Rooms0 - 50
  • Properties1
  • AI creditsPay-as-you-go
  • ChannelsEmail
  • IntegrationsPMS
  • SupportStandard
  • OnboardingStandard
Book a demo

* Redeemable for Agent, SMS and WhatsApp

Growth

Run several properties from one command center.

€899

Per month, billed annually

  • Rooms50 - 130
  • Properties5
  • AI credits10,000 / mo
  • ChannelsAll
  • IntegrationsAll
  • SupportPriority
  • OnboardingPersonalized
Book a demo

* Redeemable for Agent, SMS and WhatsApp

Enterprise

For large chains, groups, and agencies.

Custom

Billed annually

  • RoomsUnlimited
  • PropertiesUnlimited
  • AI credits50,000 / mo
  • ChannelsAll
  • IntegrationsAll
  • SupportDedicated CSM
  • OnboardingPersonalized
Chat with us

* Redeemable for Agent, SMS and WhatsApp

Grand Hôtel des Bains
Marugal
Casa Monti
Astotel
Cœur de Megève
DoYield
Vermelho
Leitmotiv
Relais de Chambord
La Fantaisie
Fleurs
Grand Hôtel des Bains
Marugal
Casa Monti
Astotel
Cœur de Megève
DoYield
Vermelho
Leitmotiv
Relais de Chambord
La Fantaisie
Fleurs
FeaturesCoreGrowthEnterprise
Usage & limits
Rooms0 - 5050 - 130Unlimited
Properties15Unlimited
AI creditsPay-as-you-go10,000 / mo50,000 / mo
Customer profilesUnlimitedUnlimitedUnlimited
Team membersUnlimitedUnlimitedUnlimited
Channels
Email
SMS & WhatsAppPay-as-you-go
Marketing
Template gallery
Audiences
Journeys & automationsUp to 3UnlimitedUnlimited
SurveysUp to 2UnlimitedUnlimited
Analytics & reporting
AI Agent
Integrations
PMS sync
All integrations
Administration
Google & Microsoft login
Roles & permissions
Branding variables
Property groups
SAML & SCIMSoon
Support
Email support
Support levelStandardPriorityDedicated CSM
OnboardingStandardPersonalizedPersonalized
Migration service
Usage & limits
Rooms50 - 130
Properties5
AI credits10,000 / mo
Customer profilesUnlimited
Team membersUnlimited
Channels
Email
SMS & WhatsApp
Marketing
Template gallery
Audiences
Journeys & automationsUnlimited
SurveysUnlimited
Analytics & reporting
AI Agent
Integrations
PMS sync
All integrations
Administration
Google & Microsoft login
Roles & permissions
Branding variables
Property groups
SAML & SCIMSoon
Support
Email support
Support levelPriority
OnboardingPersonalized
Migration service
[02] FAQGood to know

Frequently asked questions

Answers to the questions we hear most.

Book a demo

You get 2 weeks of full access to all features in your chosen plan. No credit card required. At the end of the trial, choose a plan or your account pauses — no surprise charges.

Each plan is a flat price for a band of rooms across your connected properties — no per-guest or per-contact fees. Core covers up to 50 rooms in one property, Growth covers up to 130 rooms across up to 5 properties, and Enterprise is tailored to larger portfolios.

Yes, you can upgrade or downgrade at any time. When you upgrade, you get immediate access to the new features. When you downgrade, the change takes effect at the end of your current billing cycle.

Familiar integrates with Mews, Opera, and Misterbooking among others. We are continuously adding new integrations — if your PMS is not available, contact us and we will prioritize it.

Plans are billed annually and there are no per-guest fees. You can cancel at renewal, and your data is always yours regardless of plan.

Most independent hotels are live within 15 minutes. Connect your PMS, import your templates (or use ours), and start sending. Growth and Enterprise accounts get a dedicated onboarding manager to handle migration.

Yes. Familiar is built for European hospitality. Guest consent is tracked per channel, unsubscribe links are automatic, and all data is processed in accordance with GDPR. We provide a full Data Processing Agreement.

You have 30 days after cancellation to export all your data. After that, we securely delete everything. We never hold your data hostage.

Familiar

Put your whole guest base to work

Book a demo